DAM Los Angeles 2023

The Art and Practice of Managing Digital Media


Kyle Hufford

Sr. Director, Technology

Monster Energy

Kyle (Digital Kyle) is a branding focused technologist and digital media enthusiast in Southern California. He currently works at Monster Beverage Corporation (MNST) based in Corona, CA. He is leading the company in transforming their Digital Asset Management strategy and leadership.

Kyle grew up on the island of Maui, Hawaii, where his father, a master photographer in his own right, owned the state's largest commercial photo lab facility specializing in fine art and limited edition printing. Growing up, Hufford was able to work in all aspects in photography and photo finishing. He is a witness to the technological evolution that took place in this industry and has first-hand knowledge of how to adapt in this constantly changing environment.

What others say

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo

I have over 10 years of experiences as a DAM, and  I am always looking forward to the Festival of DAM or any other event organized by Henry Stewart. The conferences are always presented by experts of the matter. Anyone interested in DAM should attend.

Jair Hernandez Castillo

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine