DAM Industry Week 2023

For all professionals in Media & Entertainment, CPG & Retail and Healthcare



Creating Consumer Confidence With an Integrated Approach to DAM and PIM

April 26, 11:45AM EDT

DAM and PIM can help your customers with their buying decisions.

Whether selling to businesses or consumers, buyers need access to various types of product content — emotionally-driven visual assets and objective information. This helps them feel most confident when making buying decisions.

Delivering this kind of experience requires the right digital asset management (DAM) and product information management (PIM) tools. Businesses that can create a complete view of their product content will be best equipped to create experiences that empower their customers across websites, social media, digital ads, packaging, in-store displays, and more.

In this session, you’ll learn:

  • How to organize different types of content to create a complete view of your product’s digital representation
  • Ways to distribute product content to the right channels and audiences
  • Opportunities to automate throughout the content lifecycle


An Online Event

What others say

Henry Stewart events are integral to the learning process as I finish my Master's in Library and Information Science. The added bonus of remote access allows those of us who cannot attend in person to take advantage of the industry world leaders HS events always bring. Thank you!

Jen Malone
Historical Society of Long Beach

I always learn so much at HS DAM events! Just like DAM is a process not a project, so is keeping current with the trends, updates, and vendors. HS makes me feel like I am plugged in.

Ann Frank

HS DAM events provide the opportunity to learn what works and doesn't, what I should be focusing on in the future, and introduce areas I may have not thought to consider in how we're currently using our DAM and where we should be going.

Susan Weil-Kazzaz
Memorial Sloan Kettering Cancer Center