Customers want to buy from brands they trust. Whether you rebranded your logo, changed product packaging, launched a new campaign slogan, or have expired talent agreements, how do you ensure content compliance before and after a campaign has launched.
This session will discuss common use cases and best practices for brand protection through content monitoring, AI-driven image identification, and digital rights management.
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“Know your asset rights” – Create marketing content, ads, and product packaging with only what you have the rights to use.
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Track expirations and usage violations post-distribution to ensure compliance
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With logo and object detection, achieve maximum impact with rebranding initiatives by ensuring your live content meets the latest branding guidelines
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Track your celebrity talent with face detection across images to ensure your content is in compliance with talent contract
