DAM Asia-Pacific

The Art and Practice of Managing Digital Media


Amanda Gower

Global Head of Operations for Creative Services and Production

Schneider Electric

As Global Head of Operations for Creative Services and Production, Amanda Gower works in the Schneider Electric Global Marketing organization with Brand, Campaign, Creative, Digital Customer Experience, Search, Content, Media, Experience Marketing (Events), Social Media and Global Marketing Business plug in leads and Business Leads.

The role provides leadership within a larger team responsible for the entire Operations for Creative Services and Production for Schneider Electric Globally. This talented Global team consists of a Portfolio Prioritization Planner, Agency Manager, Digital Librarian, working with the DAM team, Marketing Technology lead, and 3 fabulous Traffic Managers managing Operations within Schneider Electrics three main Creative Hubs in Hong Kong, North America and EMEA (Europe, Middle East and Africa).

UK born, citizen of Australia, Mother of 2 energy filled boys, 2 dogs and a partner in crime. A strong operations background in work and homelife, after working in some of the worlds most celebrated Global Agencies such as Wieden + Kennedy London, Publicis, Ogilvy, and Y&R.

Spare time is filled with studying for an MBA, mastering in Marketing. Along with providing an ‘always on’ chauffeur service, supporting brand on the committee of Woodville Rugby Union Football Club, leading, managing, counselling and providing excellent workflow, process, efficiencies and planning precision for an entire household.


An Online Event