Creative Operations New York 2020

Making Creative Work Better


Michael LaBerge

Director, Strategic Operations - In House Agency Copper Giants™

Liberty Mutual Insurance

Michael is the Strategic Operations Director for Liberty Mutual’s in-house creative agency, Copper GiantsTM. Within the agency, Michael is responsible for driving increased value to the broader organization by achieving operational excellence. This is accomplished through the intersection of people, process and technology both within the agency and across the aisle with our business partners. Before joining Copper GiantsTM 4 years ago he headed up Marketing’s first operations team focused on process and compliance. He spent the first half of his career in various operational roles within Liberty Mutual’s product organization developing new products and bringing them to market.


What others say

Opened my eyes to opportunities for improvement and really exposed blind spots…I feel confident I can get what I need from co-workers and senior teams to succeed in my role.

Brittany Harman

"Excellent opportunity to network and brainstorm with peers facing similar challenges in this space!"

Heidi Richert

This is an ideal opportunity to learn how others are tackling the operations in their company, be thought partners and share learnings.

Kelly Borghello
Capital One