Creative Tech New York 2025

Mihae Mukaida is an innovation leader turning wild ideas into world-first brand experiences. As SVP, Executive Director of Innovation at McCann NY, she blends AI, design, and storytelling to create work that redefines how people engage with brands, from an AI-powered batting cage teaching kids data literacy to F1’s first-ever bar serving drinks in shoes. Her projects span sectors and mediums, but share one aim: to spark wonder, shift perspectives, and push the edges of what’s possible.

Before McCann, she designed interactive environments at Patten Studio and co-founded RockPaperRobot, creators of the Float Table. She has led award-winning work for global brands, from hospitality spaces honoring delivery workers to AI-driven tools that help people envision their futures.

A sought-after voice in creative technology, Mihae leads innovation workshops, curates cross-disciplinary roundtables, and builds teams that bridge artistry with emerging tech. She thrives at the intersection of imagination and implementation, helping brands and audiences experience what’s next.