Speaker: Peter Oriol

Company: American Express

Position: Vice President, Membership Marketing

As Vice President, Membership Marketing in the Consumer Products and Services business at American Express, Peter leads a cross-functional Publishing Liaison Team of marketing, data analytics and compliance professionals with enterprise-wide responsibility for managing the ongoing relationship between American Express Company and Time Inc. resulting from the 2013 divestiture of American Express Publishing Corporation.Peter’s Liaison Team focuses on identifying and implementing strategic marketing and business development opportunities, including advertising, marketing and offer programs, event sponsorships, data analysis and content licensing. In addition, his team manages the end-to-end marketing, Operational Risk, Compliance and other approval and control processes applicable to the marketing of offers and delivery of Departures and Black Ink magazines to Platinum Card and Centurion Members.Previously, Peter was Vice President, Legal and Digital Asset Strategy for American Express Publishing Corporation. In his hybrid Legal/Business role, he led the Legal team and the Digital Assets and Rights team, each with enterprise-wide responsibility for all print and digital products and services and content under the Travel + Leisure, Food & Wine, Departures, Black Ink, Skyguide and Executive Travel brands. Prior to coming to American Express, Peter was Vice President, Business Affairs for the software development firm Thinkmap, an Associate at the media and entertainment law firm of Davis, Shapiro and Lewit, and Director, Business Affairs for Largo Music Publishing (sub-published via BMG).

Peter Oriol is speaking during the following sessions:

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