Testimonials:

HS DAM events provide me with the opportunity to meet and exchange ideas with other DAM-geeks!
Tabitha Yorke, HIT Entertainment

If HS DAM events took place three times a year in NYC, I’d attend each one
Marsha Camera, New York Power Authority

A really engaging event. Great networking among others facing similar DAM issues. Thought provoking at day to day implementation and wider enterprise level.
Shirley Hayward, Williams Lea (Philips)

The best events for DAM professionals, bar none
Michael Wells, Third Light

HS DAM events allow me an opportunity to meet other people facing the same problems and reaping the same type of reward
Kendra Miller, Ogilvy & Mather

HS DAM event opened my eyes to the diversity of the DAM landscape and shared experiences of people within the field. Recommended.
Douglas McCarthy, National Maritime Museum

HS DAM 2011 brought me up to speed in this exciting area
Gregory Grefenstette, Exalead

HS DAM events provide me with the opportunity to understand the use of DAM in different ways
Taina Narhi, Face Value OY, Finland

Great line up of speakers: delivering practical information for anybody embarking on their DAM journey
Steve McColan, Vyre

Well done, good informative day, meeting interesting people. I liked it.
Herbert Wirth, picturesafe GmbH

HS DAM is the tool to a more effective workflow for any industry interested in making profits
Nila Bernstengel, Sesame Workshop

HS NY was a great event and a good time ☺
Dustin Tantum, Beck Atlanta, LLC

Tutorials

PRE-CONFERENCE TUTORIAL
Monday, September 12, 2011 - 2:00 - 5:00

Fundamentals of DAM: The Technology In-Depth

This half-day tutorial takes apart the nuts and bolts of DAM technology, so you can better understand what it is and how it really works, as well as how DAM vendor offerings differ. Appropriate for those who are new to DAM or end-users of a DAM system who want to have a deeper understanding of the different things a DAM system can do, or technical implementers who want to have a better sense of a system's capabilities, this tutorial will walk through the fundamentals of DAM functionality. We will explore DAM functions such as ingestion, storage management, media processing, transformation, transcoding, metadata management, monetization and rights management, workflow, and reporting - with special emphasis on how this features are similar or different among vendor offerings. We will look at each component in-depth so that you understand what you can really expect from the technology - vs. what the vendor sales & marketing materials might tell you.

Tailored in particular for DAM system users and implementors who want to be empowered with the knowledge of how DAM technology can improve their situation, this tutorial will help you better communicate your requirements and needs, whether you already have a DAM system or are looking to select one.

Tutorial Leader

Theresa Regli, Principal DAM Analyst & Advisor, The Real Story Group (formerly CMS Watch) will lead this tutorial. Theresa is author of the 300+ page Digital & Media Asset Management Report, a guide to the DAM marketplace, industry, and technology landscape. She has worked with content technologies for over 15 years, and her clients have included Nokia, The US Library of Congress, Gillette, The UK National Trust, Hewlet-Packard, Harvard Business School Publishing, Shell, The British Museum and IKEA.

Testimonials:

Tutorials

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